I can't resist pointing out that Autrey's act of unusual selflessness paid off in very material, yet unexpected, ways. He received: $5,000 in cash for him and $5,000 in scholarships for his daughters from the New York
Film Academy, where Hollopeter was a student; $10,000 from Donald Trump; a $5,000 Gap gift card; tickets and backstage passes to a Beyonce concert; season tickets to the New Jersey Nets and a signed jersey from Nets star Jason Kidd; a new Jeep Patriot and two years of car insurance from Progressive; a one-year free parking pass for use anywhere in
New York City; new computers for his daughters every three years until they graduate high school; a year of free subway rides; and a weeklong trip to Disney World and tickets to see The Lion King on Broadway. Finally,
Mayor Michael Bloomberg presented Autrey with the Bronze Medallion, New York City's highest award for exceptional citizenship. Said the mayor: "Wesley's astonishing bravery-saving a life in the face of an oncoming subway car-is an inspiration not just to New Yorkers, but the entire world."
Do the rewards of altruism often bear such tangible fruit? Of course not. Do good Samaritans anticipate payback before helping others? Probably not. But that's not what giving is all about. If you do it for the right reasons, it usually comes back to you somehow. It just does.
Make a Difference. When you really dig into why people give it's pretty simple most of the time. They want to bring some sense of meaning into their lives by making a difference to someone someplace in the world in some small or large way. In an AARP survey of people forty-five and older, half of all respondents called making a difference "a very important reason" to volunteer or donate money. Making a difference, especially one you can see, feels good. That's why Sir Tom quit sending out checks for causes he was unfamiliar with. It was unfulfilling.
Most people looking to make a difference try to tie their efforts into a cause near their heart. Think about Augie and Lynn Nieto again. Their drive to search for a cure for Lou Gehrig's disease started when Augie was crushed with the illness. It's not uncommon for the families of cancer victims to adopt cancer research as their pet cause. Maybe you know a battered or abused victim and want to fight for tougher laws, or have seen school kids sharing books in poor school districts and want to lead a book drive. If you are searching for a place to make a difference, the first things any good charity or wealth adviser will ask you are, "What have you seen that bothers you? What would you like to fix? What do you care about?"
When you can answer those questions, I assure you that you'll be able to find related organizations in need of your time and talent, or money.